Nike – The Future of Sports Fan´s Experience

The story behind

At Fourboxes Innovation we created an immersive virtual reality soccer game for the HTC Vive and Vive Tracker platforms.

This game recreates the experience of playing soccer in a professional stadium.

Developed to support the launch of Nike Mercurial soccer shoes through activations with consumers at points of sale.

Enthusiastic soccer users and sports fans have full control over many aspects of the game in a virtual reality space.

Virtual reality games are a flourishing industry. Our team developed this application to satisfy the segment of soccer fans and provide high impact brand experiences to consumers.

Gallery

Mexico City Studio: